Content Marketing for Apps
The Psychology of Content Marketing
Classic vs. Evergreen – By Robert Rose
Arm a person with a few Super Bowl adverts, a handheld device and twitter and here’s what you get. People are bloody funny.
Budweiser somehow managed to make the entire U.S population sound as if they were stoners.
Screw the beer… what if we we ALL human PacMen, man? Deep bro.
Re: @budlight PacMan commercial:
Sis: OMG this is my nightmare. No actually. This is terrifying.
Oma: I LOVE THIS GAME!!— Caitlin R. Williams (김장매의 딸) (@caitlinrain) February 2, 2015
So. Many. Emotions.
OMG, this Bud Light/ PacMan commercial is pretty godlike =D #SuperBowl #SuperBowlAds
— Craig Anderson #BLM #StopAsianHate (@canderson1989) February 2, 2015
PacManism should totally be a religion.
Just added to my to-do list: convince Sarah we need to convert the backyard into a life-size #PacMan game. #SuperBowlAds
— Peter LaRuffa (@PeterLaRuffa) February 2, 2015
Come on, Saz.
I WANNA PLAY PACMAN AS PACMAN #SuperBowlAds — Emily (@Emilyklimok7) February 2, 2015
Inception PacMan. Deep bro. Deep.
OMG I’m totally having a Giganto Pacman Rave at my house. #SuperBowl #SuperBowlAds #superbowlcommercials
— Jacqueline Wilson (@WritRams) February 2, 2015
Badass PacMatitude right there.
It seems people either didn’t remember Lindsay Lohan, were completely terrified by her or didn’t quite get the “Lindsay is driving” joke after the whole “Lindsay has been caught drink driving” thing that actually happened. Unless drink driving is funny now? Who is she again? http://youtu.be/x7om3X28wlQ
Wtf #SuperBowlAds? Leave my kid alone! I don’t want her to die, get in a car with Lohan or be serenaded at night by Jeff Bridges.. Yikes!
— Tina Bassett (@ThatGrrlTina) February 2, 2015
You messed with the wrong mum, eSurance.
The commercial with Lindsay Lohan as a Mom scared me more than the preview for the movie Jurassic World. #SuperBowlAds #nightmares
— Kirby Elizabeth (@Kirby_BrownNH) February 1, 2015
Daaaammmn.
Lindsay Lohan making light of her drunk driving past. Classy, @esurance. #SuperBowlAds #SuperBowl
— Whitney Westerfield (@KyWhitney) February 1, 2015
Someone had to say it.
Nationwide seems to have a case of the Mondays. #SB49 #SuperBowlAds
— anthony santagati. (@santagati) February 2, 2015
This guy has seen some pretty bad Mondays.
nope nope nope nope nope. not ok, Nationwide. not ok AT ALL. #SuperBowlAds
— Lauren Ianuzi (@lauren_ashley86) February 2, 2015
Just no, ok.
JESUS CHRIST NATIONWIDE. Drink a coke sometime. #SuperBowlAds
— Melanie Dean (@Ms_Melee) February 2, 2015
That hands-down should have been CocaCola’s twitter response.
Low found a whole new basement level when an ad exec at T-Mobile had the bright idea to create an advert using “fundraising format” and a Kardashian. But Kim wasn’t asking for us all to save children, the environment, animals etc. She was asking us to save data?
Why? So we could all look at her outfits a bit more.
America did not like that T-Mobile. America did not like that at all.
Oh, and @TMobile: Tasteless to mock ads for starving children, abused animals, etc. w/your Kim Kartrashian crap. #SuperBowlAds #epicfail
— Blane Bachelor (@BlaneBachelor) February 2, 2015
I think Blane speaks for us all.
Why couldn’t TMobil have killed off Kim Kardashian? That’s an ad all could’ve gotten behind. #SuperBowlXLIX #SuperBowlAds
— Shupette (@Shupette) February 2, 2015
Pretty dark. Also, the FBI is probably watching you now.
KIM, SHUT UP!!!!! YOU’RE NOT IMPORTANT!!!!!! #SB49 #SuperBowlads — ?????é?g??? f???¢?? (@Robbery_23) February 2, 2015
Slightly more appropriate levels of anger.
I have never used @TMobile but based on their #SuperBowl commercial I will DEFINITELY never use them http://t.co/hFXF0HOYQa #superbowlads
— Kristen Massaro (@KreeBeau) January 27, 2015
Not convinced and wants T-Mobile to know it.
Budweiser plays it safe again with the cutest ad imaginable… proving that if it involves animals, has a happy ending and is hard to have an opinion on, then the sentiment will be largely positive. We’re all massive softies. http://youtu.be/xAsjRRMMg_Q
That Budweiser commercial really made me want a decent IPA. And a puppy. #bestbuds#SuperBowlAds— Mandy Jenkins (@mjenkins) February 2, 2015
If we find out that Budweiser is actually made of horse piss we can’t be that mad. They’ve been warning us for years #SuperBowlAds
— Dan Breen (@DanR_Breen) February 2, 2015
This guy isn’t too sure…
Best Ad of the Super Bowl right there. Horses saving their best bud from danger. That’s what real friends are for. #BestBuds #SuperBowlAds
— Drew Olkowski (@DrewOlkowski) February 2, 2015
Agreed. Real friends save their friends from wolves.