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What makes you click?

18/May/2016 · 1 MINS READ

Creating great eDM content is just half the battle for markets trying to stand out in a world of chaotic email newsletters- getting your readers to actually open your eDM is the other half.

They key to fighting through all the noise is to have a stand-out subject line, one that captures your reader’s attention, makes them laugh, piques their curiosity and encourages them to make that all-important opening click.